This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Novartis is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
It can be recognized by its great balance, exclusiveness and formal excellence.
The key to success of Novartis is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Novartis Is executed in such a precise way that including it in any place will never result a problem.
Novartis represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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