Great-West Lifeco represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The logo Great-West Lifeco Is executed in such a precise way that including it in any place will never result a problem.
It can be recognized by its great balance, exclusiveness and formal excellence.
Great-West Lifeco is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The key to success of Great-West Lifeco is the stength of its color range, that breaks the space turning it into main protagonist.
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